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MISSION & STRATEGY

RUBAB Group mission is to provide the society with outstanding projects and products to promote social progress and people’s living standard. We will leverage Rubab’s world-leading role in existing and new business fields to become the best partners for those who pursue success and excellence. We are making efforts to create a cultural environment that is full of trust, respect and shared value for our employees across Pakistan, and establish RUBAB Group as a model of harmonious development that benefits the nature and the society.